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Seller Resources

The Home Selling Process

  1. Let's Meet at Your Home! During this visit, we'll take a comprehensive tour of your home to evaluate its current condition, identifying any areas that may need attention to maximize its market value. We'll also discuss your goals and expectations, allowing us to set a competitive and realistic listing price. This is the perfect time to ask any questions you may have about the process. Once everything is in place, we can move forward with signing the listing agreement, officially beginning the journey to selling your home.
  2. Market Your Home With your home in top condition, we’re ready to showcase it to potential buyers. This step involves listing your home on the MLS, scheduling open houses, and crafting a tailored marketing strategy. We’ll use a combination of online and offline tactics, including professional photography, virtual tours, and targeted advertising, to ensure your home gets maximum exposure. Our goal is to attract the right buyers quickly and efficiently, making sure your home stands out in a competitive market.
  3. Managing the Accepted Contract After accepting an offer, the process moves into critical steps like inspections, appraisal, and a survey. If your home is part of an HOA, we’ll track the buyer’s application to ensure timely approval. Additionally, we'll monitor the buyer's deposit and financing deadlines to keep everything on schedule. We’ll handle these key details, allowing you to move smoothly toward closing with confidence.
  1. Prepare Your Home for Sale Once we’ve established the price and signed the contract, it’s time to get your home ready for the market. This step is all about creating an inviting, move-in-ready space that appeals to potential buyers. We’ll focus on cleaning, decluttering, and making any necessary repairs or upgrades. These efforts not only enhance your home's visual appeal but also increase its value, helping you attract serious buyers and secure the best possible price.
  2. Review & Negotiate Offers As offers start rolling in, our focus shifts to securing the best possible deal for you. We’ll carefully review each offer, considering not just the price but also the terms and contingencies. With our deep market knowledge and negotiation expertise, we’ll guide you through the process, ensuring that every detail is thoroughly evaluated. Our goal is to maximize your return while minimizing stress, keeping your best interests at the forefront. Whether it’s countering an offer, navigating multiple bids, or addressing buyer requests, we’re committed to negotiating a deal that aligns perfectly with your goals.
  3. Closing During the closing process, we’ll be there every step of the way to ensure everything goes smoothly. We’ll work closely with the title company, lender, and attorney (if applicable) to ensure everything is on schedule to finalize the sale while keeping a close eye on any potential issues that could delay the closing.

Seller Services


Cash Offers

Get a Cash Offer: Our exclusive ExpressOffers® platform connects you with a network of investors to secure a fast, competitive cash offer for your home without the hassle of repairs, staging, or showings. This platform offers a streamlined and efficient alternative to selling your home, emphasizing speed, convenience, and control.

Transform Your Home with Ease Before Selling. Cover the cost of pre-listing repairs, improvements, staging, and more, regardless of the size of the project, and have your payment deferred until closing. A Project Manager that works with pre-vetted contractors will oversea the entire renovation process, so you can increase your home's value and attract more buyers—hassle-free. Enjoy a streamlined experience and maximize your sale potential with expert renovations tailored to your needs.

Pre-Listing Pay-at-Closing
“Home

Buy Before You Sell This home swap service simplifies the process of moving to a new home by allowing you to buy before you sell eliminating the stress of coordinating two transactions simultaneously. By securing your new home with a competitive offer first, you avoid the pressure of selling your current property quickly and can take the time to properly prepare your home and sell on your own schedule. Enjoy the flexibility and peace of mind knowing you can transition smoothly into your new home without the hassle of showings or temporary housing.

NAR Settlement

Recent legal developments have significantly impacted how sellers engage with real estate agents, particularly regarding commission structures. Historically, sellers would meet with agents, choose one to list their home, and negotiate commission rates that included a portion for the buyer's agent. However, allegations against the National Association of Realtors® (NAR) claimed that this practice violated antitrust laws by standardizing commissions, leading to reduced transparency and potential financial disadvantages for sellers. On October 31, 2023, a jury in the Burnett v. NAR case, ruled against NAR resulting in a $1.8 billion award for the plaintiffs prompting substantial changes in how commissions are handled.


Effective August 17, 2024, as part of a $418M settlement, sellers now have greater flexibility in how they handle commissions. Cooperative compensation is forbidden on the MLS (buyer concessions are ok), meaning sellers are not obligated to offer a set commission to the buyer's agent. Instead, they can negotiate these terms directly, whether through concessions or written agreements made in advance, giving them more control over their financial outcomes. Listing agents can still advertise these commissions through social media, flyers, and any website not connected to the MLS. Sellers are now more empowered to decide how much, if any, commission they want to offer to the buyer's agent, making it possible to maximize their proceeds from the sale; however, they should note that it may be in their best interest to offer said compensation to attract more buyers (similar to an accurate list price). This means navigating a more transparent and customizable transaction process, with the ability to tailor commission structures to better suit their financial goals.


These changes also emphasize the importance of understanding the new requirements for buyer representation, as buyers are now required to sign a buyer’s agreement where they agree to pay a commission to their agent.

NAR Settlement